Becker Consulting Services
Advertising/Marketing/PR - New York, NY, US
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Becker Consulting Services Details
Marketing communication consulting, writing/editing, and presentations/web copy for financial services, professional services, and health care. After several years in banking, I founded Becker Consulting Services in 1985. I work with clients to make multi-channel marketing communication more effective and efficient, applying expertise in writing, visual communication, and persuasive communication with external and internal audiences. My passion is optimizing the interplay of text, images, and design.My clients face communication challenges involving complex transactions, processes, and services. Solutions for them draw on my expertise in web-based content marketing, social media, branding, presentation, and integrated marketing. I developed my methods and materials as adjunct Associate Professor of Management Communication in NYU's MBA program (1990-2004) and update them regularly.Clients also benefit from my humanities background (Ph.D., English), as a consultant in program development and evaluation and on the faculties of Bryn Mawr College (English) and the University of Pennsylvania (Urban Studies). I earned my MBA in Finance at Wharton Graduate School.Samples of my work are also available on my SlideShare page. http://www.slideshare.net/SusanKBecker
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