Connecting Artists, Brands, and Communities What We Do: Create partnerships between Artists and Brands to powerfully connect to their shared Communities. How We Do It: Live production, online communities, proprietary content, property development, social media, branded online music download stores, exclusive recordings, nationwide "street team" activation, value-added sponsorships, Web 2.0/3.0 technology, licensing, music marketing and distribution. Intero Alliance LLC is a joint venture of Maritz and CL Entertainment.