Based in Auckland, New Zealand, 4i's is an interdisciplinary communications agency with specialist expertise in brand strategy, brand identity development, marketing communications strategy, planning and execution, and corporate communications design—not just within the New Zealand market, but also in strategically valuable export markets such as Australia, China, U.S. and the U.K.\\BRAND STRATEGY\A unique three-point brand mapping methodology enables 4i's to guide companies to a lucid, credible and compelling brand position in order to gain market share, grow customer loyalty, improve staff retention, attract new talent and enhance their ability to charge a price premium.\\BRAND IDENTITY DEVELOPMENT\A strong brand name and captivating visual identity is essential if you want your product to stand out in today's cluttered environment. 4i's has brand identity expertise in a wide range of industries and sectors (both B2B and B2C) in companies ranging from start-ups to major corporates, as well as a number of government organizations, NGOs, industry associations and events.\\MARKETING COMMUNICATIONS STRATEGY, PLANNING AND EXECUTION\4i's creates and delivers marketing communications campaigns that blend the best of traditional techniques with the most effective of new technologies. 4i's is committed to marketing effectiveness, so much emphasis is placed on measures, dashboards and return on investment. A strong planning capability is backed up with assuredly managed execution.