John Morehead

Principal Consultant at Motion Mechatronics LLC - Sycamore, Illinois, United States

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Chicago,Illinois,United States
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Motion Mechatronics LLC
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Motion Mechatronics LLC

Sycamore, Illinois, United States • 1 Employees
Machinery

MOTORS & MECHATRONICS: Previously discrete components like electric motors, gearing and controls are now converging with software and communication protocols into value-added mechatronic systems. This presents new growth potential for current manufacturers of small motors and/or gears and motor controls. But, that doesn't mean one has to master all the elements alone. We can identify and facilitate relationships with the partners that will complement your products and allow you to profit from this paradigm shift. GROWTH OPPORTUNITIES: Aside from not leaving money on the table in your core business, there are other exciting developments from which the properly prepared motors and drives manufacturer can benefit. In the near term, electric motor actuation is rapidly overcoming inherent faults and limitations in hydaulics and pneumatics. Not far off, motors and drives will see disruptive new technology development and production economics coming as a side benefit to the forecast explosive electric vehicle growth. SALES & MARKETING: We can evaluate and make recommendations for an optimized go-to-market strategy, including sales force and/or rep evaluation, development of penetration plan for target markets, proactive customer retention, distribution channel push and pull plans, competitive benchmarking, pricing strategy and sales management leadership training and mentoring. Pragmatic marketing communication plans that leverage digital assets. M&A, STRATEGIC ALLIANCES: Develop acquisition strategy, targets and systematic contact plan. Strategic alliances, both domestic and international. Product and technology licensing agreements. Both In and Out private label programs to expand either your current product offering and share of customers' wallet as well as new channels for your own products. Product line spin-offs and asset acquisition or sales. For companies wishing to be acquired, development and implementation of strategic value enhancement initiatives.

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