Matt Johnson

Media Operations Manager at Novus Media LLC - Plymouth, MN, US

Matt Johnson's Colleagues at Novus Media LLC
Kelley Gilbert

Manager, Account Operations

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Dana Mueller

St. Paul Area - Sr. Project Manager/Business Analyst

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Matt Johnson's Contact Details
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Novus Media LLC
Matt Johnson's Company Details
Novus Media LLC logo, Novus Media LLC contact details

Novus Media LLC

Plymouth, MN, US • 250 - 499 Employees
Advertising/Marketing/PR

Fueled by the same marketing science and geospatial analytics that made us the #1 print buyer in North America, we've evolved our offering to deliver customized, fully multichannel media programs, strategic planning, data and analytics services to advertisers and agencies across all major industries.We believe that WHERE people live, work and play is inextricably linked to every aspect of life -- from the teams they cheer, to how they talk, to how much they make or how long they'll live. Similarly, we use data-driven insights to predict how people are motivated by media and what they'll buy, location by location.Three key characteristics set us apart from most agencies: 1. We offer granular, localized customization.Our conviction is that since business situations and business needs differ greatly by geography, "cookie cutter" plans don't cut it. 2. We drive traffic.At the core, we get people to take action. Our proprietary approach to ZIP code prioritization and dynamic optimization has proven to drive ROI increases quarter after quarter. 3. We deliver results, not reach.Unlike most agencies, we don't plan nor optimize to traditional media metrics like reach. Rather, we developed MMMaxer to optimize the best media channel mix at a DMA or sub-DMA level based on modeled sales response.

Newspaper media magazine media digital media print-to-digital migration media planning & buying geo-targeted print and digital campaigns retail national and direct response media media planning & buying out of home media audio media visual media local planning analytics retail advertising national advertising local adveritising direct response advertising direct mail media buying media planning in-store
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Matt Johnson currently works for Novus Media LLC.
Matt Johnson's role at Novus Media LLC is Media Operations Manager.
Matt Johnson's email address is ***@novusmedia.com. To view Matt Johnson's full email address, please signup to ConnectPlex.
Matt Johnson works in the Marketing and Advertising industry.
Matt Johnson's colleagues at Novus Media LLC are Becky Potts, Kelley Gilbert, Dana Mueller, Jackie Hensel, Mckenzie Curran, Alex Schackmuth, Ariel Copre and others.
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