Marketing & Advertising - Shanghai, Shanghai, China
215 Media is aiming to democratize the outdoor advertising industry, by allowing every car owner to transform their own cars into advertisement billboard, we can all earn a bit more with what we already have with minimal effort and without giving up any time. 215传媒为企业提供一种全新的户外广告投放资源与方式。通过AI大数据积累与分析,我们将所有车辆赋予其车主的人物特征标签,让广告主筛选目标受众的维度从传统户外广告的地理位置增加到超过15个维度,再利用技术将广告主的目标受众的任务画像与广告位车辆车主的任务画像匹配,再利用"人以群分"的概念基础上形成"线下朋友圈"概念,直接打入思域流量,帮助广告主完善O2O布局。