Marketing & Advertising - Johannesburg, Gauteng, South Africa
The consultancy aims to serve small and medium businesses that do not have the adequate resources available for the effective planning, implementation, and management, of marketing that truly brings value to the brand and your consumers.Having worked within different sectors of the industry, I have gained extensive knowledge and practical experience that has been invaluable to the service I am able to offer my clients.It starts with a plan. Research is gathered so that we can identify and and gain an understanding of the various consumer groups you need to be talking to. We explore all opportunities and possible threats to the brand, and along with a thorough analysis of the current situation, we are able to compile a strategy. Following strategy and budget approval, we start planning for monthly and campaign content. Using the strategy to guide our decisions, we start work on implementing monthly and campaign based content strategies, and these are monitored and managed along the way so we can be sure to respond appropriately and timeous.Our approach is flexible, and we enjoy collaborating with your suppliers, if it's beneficial to the process and helps to achieve our goals. That being said, being able to go at it alone has only been possible because of the network of professionals and suppliers we have nurtured over the last couple of years working in the industry, and we can handle any content creation and other complimentary services required including graphic design, photography, video production, print, signage, web development, social media management, media booking, PPC advertising and retargeting, just to name a few.