Entertainment - , ,
Founded by Ben Stokes, Stuart Broad, Jofra Archer and Mike Turns in 2020, 4CAST offers a new take on athlete led media within the gaming sphere. The 4CAST concept was born from a desire to provide accessible entertainment to fans via the medium of social media, live-streaming, and esports. The first project - 4CAST Gaming - is an unassuming, candid entry into the esports sector, with a focus on follower interaction, relatable scripting, and competitive, fan-focused pro-am events. With a combined global reach of over 11 million social followers amongst our founders, the initial traction of the 4CAST launch has brought forward the start of our event series alongside key commercial partners. Outside of our founding team, 4CAST boasts a number of world class footballers, rugby players, e-sports athletes, and cricketers as stakeholders in the business, with our collective pre-launch efforts over the past 6 months culminating in our August 20th inaugural event.
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