Apparel Retail - N/A, N/A, ca
4YE is a Toronto based unisex clothing company founded by Summer Ruddock-Ellis and Kevin Dang. What initially started off as merch for the 4YE Media Youtube pair Jae and Trey Richards, evolved into a full range of clothing through Summer's distinct vision, and Kevin's forward thinking designs. 4YE was created to promote a grassroots way of thinking, building the brand around the community that supports it. 4YE draws inspiration and references from the cultures they represent. Cultural identity is an important part of the design process, and is evident throughout the clothing. 4YE does things their own way. Steering away from traditional fashion calendars, their use of an inclusive size chart, and their up-cycled reWork range. At the core, 4YE is a community; a brand that represents the ideas of thinkers, movers, and shakers around the world. 4YE is a bridge between product and culture.
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