A-Cold-Wall*
Personal Products/Household Products - London, ENG, UK
A-Cold-Wall* Details
A-COLD-WALL* takes an ergonomic approach to design, combining a social consciousness with material innovation in order to optimise human performance - the material study for social architecture. Launched in 2015 by Samuel Ross as a response to the British social climate and its sartorial relationship, ACW* incites a cultural conversation that celebrates the energy of youth. Designs erupt from a complex of circumstances reflecting and dictating final creations. Deeply considered material study compound the ACW* philosophy. Ross' multidisciplinary and semantic approach to the design process births collections of graphic garments and technically engineered pieces that explore the nuances and disparities of modern systems. Landing top international stockists including Dover Street Market, SSENSE, Selfridges, Boon the Shop, Barney's New York, Galeries Lafayette, H.Lorenzo, Lane Crawford, KM20 and Antonioli lies testament to the brand's global spread. Reductive and functional clothing is engineered to serve social modernity through high-tech fabrications, precise executions and elevated finishes. Meticulously constructed, silhouettes are concisely manipulated whilst fabrics receive hand-dyed treatments and are detailed with graphic applications. The ACW* process philosophy is rooted in socio-concept design; relating both to its physicality and how properties of the material fit into the brand narrative, and secondly to the emotional discourse of material. A-COLD-WALL* is a framework that identifies how material integration impacts social architecture through fabric experimentation and experiential runway. Collections are commentaries; bridging social and political statements with sartorial reflections.
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