Aasaan Credits
Financial Services - Delhi, Delhi, India
Aasaan Credits Employees
Aasaan Credits Details
Aasaan Credits Pvt Ltd. provides small and micro finance to the lower- and middle-income groups. We target the missing lower middle segment, which is not effectively served by existing formal financial system. Our objective is to make finance available at a reasonable cost in a most transparent manner. The overall market potential for financing micro-enterprises is largely untapped. The micro-enterprises such as dairy, agriculture, passenger auto loans, power loom, handloom, home based industries, handicrafts etc. continues to be drivers of growth. We are focusing on the people who are close to the bottom of the pyramid, with smaller ticket sizes. As the requirements of financing for different livelihoods and customer segments vary, there is a need for more customized approach to product offerings so that customer needs can be better fulfilled. We have designed our loan products on the basis of four key dimensions – loan size, repayment frequency, tenor and Market Capability.
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