Adstore Internet Company
Marketing & Advertising - Mumbai, Maharashtra, India
Adstore Internet Company Employees
Adstore Internet Company Details
The digital advertising industry has been constantly growing in the last decade. Digital advertising is something which any online platform, let it be web based or mobile based, has acquired over time after a substantial user base. But there is one big loop hole in the advertising industry as a whole. Let it be TV, Radio, print or even digital, consumers are forced to watch advertisements. It is not something which they watch with their will.We, at adstore have a vision of changing that. We want to change the way people look at advertisements. We want people to watch advertisements with their own will. Advertisements should be considered as an extension to life, something like news, We have come up with a new M–Commerce platform namely adstore wherein users watch unique video advertisements followed by a small poll/questionnaire wherein we try to find out the opinion of the users on either the advertisement or the brand. We make the poll/questionnaire very engaging for the users. Users, in return are then gratified with fully paid up vouchers of leading restaurant chains, Ecommerce websites and even mobile/DTH recharge portals.On the advertiser end, we create brand awareness, but most importantly, it is the poll/questionnaire which is more important for the big brands. We analyze the data of the poll/questionnaire, on the basis of gender, location and age group. We try to understand the end consumer's perspective towards the brand or that particular campaign.Most importantly, we are trying to disrupt the current advertising scenario. We are trying to create an ecosystem, wherein consumers, willingly watch advertisements. "We are trying to address a big global issue worldwide. We are trying to create a common bridge between video advertising and Marketing analytics. Brands out there are eager and desperate to know the end consumers perspective. We are exactly providing that."
