Adylic

Advertising/Marketing/PR - London, London, UK

Adylic Details

Adylic is OMG's Dynamic Creative Optimisation (DCO) specialist, enabling brands to deliver audience-first, data-driven creative, personalised to users across Display, Video, Social, DOOH, Audio and e-commerce channels. Adylic uses data triggers, such as audience, demographic, behavioural and contextual signals, to inform and deliver hyper-personalised ads, in real-time and optimised to a brand’s KPIs. Through individually crafted client learning agendas, Adylic drives creative insight into the content creation and audience planning process – something which has been absent in digital paid media for years. In addition to DCO solutions, Adylic provides programmatic rich media production capabilities to brands, creative and planning teams.

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Employees: 154
HQ: N/A
Location: London, London, UK
Revenue: 10 - 20 Million
N/A
Adylic Technologies
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Adylic: Revolutionizing Digital Advertising with Data-Driven Creativity In the fast-paced world of digital advertising, it's no secret that personalization and data-driven strategies are key to capturing the attention of consumers. Adylic, a London-based company, is at the forefront of this movement, providing innovative solutions that enable brands to deliver audience-first, data-driven creative campaigns. As a specialist in Dynamic Creative Optimization (DCO), Adylic uses data triggers such as audience, demographic, behavioral, and contextual signals to inform and deliver hyper-personalized ads in real-time, optimized to a brand's KPIs. But Adylic's services don't stop there. The company also offers programmatic rich media production capabilities, providing brands, creative, and planning teams with the tools they need to create engaging, data-driven campaigns. Through individually crafted client learning agendas, Adylic drives creative insight into the content creation and audience planning process, something that has been absent in digital paid media for years. With a team of experienced management executives at the helm, including Raouf Ketani, Daniel Shore, Jeffrey Owusu, Alastair Tremlett, and Euan Lawson, Adylic is well-positioned to continue leading the charge in the digital advertising industry. As brands continue to look for new and innovative ways to connect with their audiences, Adylic's data-driven approach is sure to play a major role in shaping the future of digital advertising.

Adylic helps brands create and show ads to the right people at the right time. They use data to make sure the ads are personal and relevant to the person seeing them. They work with brands to make sure the ads are made well and are shown to the right people, and they use data to make the ads better over time. They also help brands make sure their ads are shown in the best places, like on websites, social media, or videos. Adylic does all of this to help brands reach their goals and make their ads more effective.

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