Textiles - , ,
AfriCAN uses Canada's captivation with fashion as an opportunity to rebrand Africa. We create trendy eye-catching clothing from vibrant African textiles and work through a network of 20,000 Canadian change advocates to promote and distribute our product. Our mission is to support Africa in realizing its potential, through transforming Canada's relationship with the continent beyond charity to the one of economic, cultural and political partnership that it deserves.Our purpose is to promote African-Led development through:1. Rebranding Africa in Canada. We want to change it from the popular western image of poverty and destitution, to one that embodies the progress, beauty and power that more accurately describe it. 2. Innovating on models that build skills and confidence in young African entrepreneurs through provision of opportunity.