International Trade & Development - Paris, Île-de-France, France
Understanding and being sensitive to the local "culture" is a critical factor for any organization to succeed, especially in international business.What works in your country might not work well in another, and could even be interpreted as an insult! And in our role as consultants in the organization, we underline the importance of raising awareness of cultural issues within your organization beyond the factual cultural information already obtained.While doing business in Africa, there should conscious attention to behavior, ethics, etiquette visions, working style, beliefs, and habits. The cultural nuances that affect organizations obviously go beyond the ability to greet or choose the correct gift.If improperly executed, these cultural difference can jeopardize the success and profitability of your whole business.Our network spans across dozens of industries and over 3 continents. We know how to cultivate the relevant relationships that will be useful for the success of our clients.
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