Professional Services software - Appleton, WI, US
The world is "aging up."Aging Up® is a company of experienced professionals who provide...*customized aging simulation workshops (ImaginAging)*workplace support for employed caregivers (ConsultAging) *and marketing research expertise with seniors (InformAging)so clients can prepare for the impact and opportunities in a world with a much larger, more active, and better educated elderly population with unprecedented longevity.The Aging Up® Network Offers three ways to gear up for this age wave:*ImaginAging: Workshops to experience the sensory and physical changes that happen with aging.*ConsultAging: Workplace consultation / coordination for the retention and effectiveness of employee- caregivers.*InformAging: Expert marketing research and insights with and for Boomers and Seniors.Use ImaginAging Workshops to kick-start planning for…Innovation with solid insights built on knowing your customer / client.ImaginAging connects you to older adults and a true understanding of what they need. You'll see the implications of physical aging on the way older people behave and the products they buy. You'll gain ideas to build an all-ages friendly business.ConsultAgingDevelops a collaboration with employers and employee-caregivers for win-win solutions.Will build on your organization's retention and engagement efforts. Leverage best practices of other successful companies.*Start a caregiver employee resource group or an employee-caregiver network*Host on-site programs such as Share the Care*Present speaker series with community experts*Organize "Prepare to Care" Resource FairsInformAgingNew products and services for people over the age of 50 is estimated to be a $3 trillion consumer market.Innovation starts with solid insights. Our qualitative and quantitative experts are specialists in the 50+ target market.*Focus Groups*Shop-A-Longs*In-home interviews*Voice of Consumer