Allan Manuel Consulting
Marketing & Advertising - Sydney, New South Wales, Australia
Allan Manuel Consulting Employees
Allan Manuel Consulting Details
Even with a great product or service, thousands of businesses never achieve their potential because of (well-intentioned) poorly executed marketing strategies. This doesn't have to be the case. As a digital marketing consultant, I have helped individuals and businesses – from early-stage to mature startups, identify and engage on a deeper level with their target market.Marketing in today's social, mobile-centric world is no longer about simply promoting your product, blasting adverts and hoping for the best. To cut through the clutter -a data-driven approach to marketing, as well as an in-depth understanding of your customer, must be at the core of your product and business.Allan Manuel has helped companies:* Identify early adopters & influencers and how to reach them* Run experiments and A/B test variations to build user engagement and retention* Understand which channels will provide the best ROI for your product* Use the latest analytic tools & SDKs to make sense of data and track user behaviour* Enhance targeting of mobile users and cross device usage* Optimise content type and delivery
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