Internet - Tel Aviv-Yafo, Tel Aviv District, Israel
Everybody throws around buzzwords to impress, We simply take you higher than you've ever been! A consulting agency specialized in SEO, PPC, CRO and more. So how did we get to the name Alpinist 301? Frankly, it wasn't simple… you might expect a digital marketing consulting agency to use some generic buzzword, such as MARKETING or WEB in some variation, as part of its name. But we felt that this is what everyone is doing. To think outside the box, we had to think of a name that first and foremost reflects our credo, and equally reflects the highest place to which each of the Alpinist 301 team members believes he can take our customers. The name had to honor our "climbers" – the project managers who guide our clients to the highest rankings. This concept, of project managers as mountain climbers got us thinking about the alps, where one of the tallest mountain is the Mont Blanc which stands at 4,808 meters tall (more than 13 Chrysler Buildings stacked one on top of the other!). First and foremost, we thought it was important that the name emphasize the climber, the Alpinist; he is the one in control of the project, and the challenge of rising to the top belongs to him – it is clear that the climber, the journey he makes and the people he guides to the top are far more important than the mountain itself. In addition, 301 also known as "301 redirect" – a response code indicating that an old page in a website permanently refers to a new address. Incidentally, this is exactly the process through which we take our customers – taking them from an old position to a new, higher one, far above the rest!