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Between the people you trust, stories are shared. The best stories linger and grow into powerful connections we grasp tightly for years. Alternative Cut grows these connections between your business and the world by passionately telling your story. We call this Narrative Marketing: a nascent discipline that focuses all efforts to explore, curate and structure a business's story in order to connect with her target market while securing brand recognition. Narrative Marketing is not about creating fiction instead we are showcasing your journey, closing the distance between assumptions and realities, you and your market. We believe story is how we best understand the world. Let us show the world your story and be fully understood. AltCut was formed in revolt, as a reaction to the compartmentalization and dispassionate manner video production is conventionally done. We exist to foster emerging and young businesses by helping them reach their audience. AltCut will be an extension of your company, your media department. Collaboration is not enough, we aim to be integrated in your team. The more we know about you, the deeper we dive into your personal and professional saga and why you matter.