Internet - Shanghai, Shanghai, China
Amplify Asia serves as the China CMO for cross-border brands. We collaborate with international brand owners, Taobao Partners and agencies to help international brands gain a strong foothold in China market.WE DO THE THINKING- Positioning, hero products, pricing sweet spot- E-commerce & digital marketing channel mix- Value proposition and creative anchor for activations- Marketing strategy & a granular go-to-market plan AND ROLL UP OUR SLEEVES TO EXECUTE - Assets Creation: Store, H5, Mini Program- Content creation, community & campaign management - Influencer Marketing- WeChat | Weibo | RED | SEO & SEMCore Services: - Strategic Advisory: Research & Analysis- Go to Market Plan: Digital Marketing Calendar, Budgets & KPIs- Shared Services Delivery: Content & Web Assets Production - Brand Localisation Contact preeti@amplifyasia.com