Information Services - Orlando, Florida, United States
● Lead, plan and execute all digital marketing activities, such as email marketing, social media, display advertising, content marketing, and SEO● Collect and report digital analytics from marketing campaigns (this also involves data cleanup)● Develop and implement new digital marketing growth strategies● Monitor campaign conversion rates and digital KPIs● Collaborate with a variety of teams to create and execute digital marketing initiatives● Stay on top of all current trends and technologies in the digital marketing space● Maintain corporate branding and messaging across all digital marketing channels● Worked with a variety of tools to meet client needs including Excel, PowerPivot, Macros, Tableau, and PowerBIProjects Focused On:* Statistical concepts to solve business challenges* Advanced knowledge of data warehousing.* Target Audience Analysis* Predictive modeling, forecasting, and data mining.* Develop data strategy, analysis, objectives and business requirements* Build mathematical models to represent demand forecasting at various levels.
1&1 Email Provider
Apache