Publishing - , ,
Providing a boutique sales and marketing service to the media space. Seeking ways for media brands to engage with their users/readers, to build brand equity, and as a consequence, drive revenue. Connecting media brands with relevant partners to develop new and existing products and services that add value to the users/readers experience of the media brand. Planning and implementing launch activity for products and services via highly-targeted and well-executed marketing, sales and customer service activity. Examples of products to include: events, apps, paid content (Freemium), ecommerce, subscriptions, membership, advertising and content syndication. Following best practice and also seeking innovation to set the media apart from its competitors. Aiming to influence clients to follow impeccable customer service and showing aplomb when making the move to digital. Clients to include: The Economist Group, Dow Jones Enterprise, Johnston Press PLC, CIPD's People Managment Magazine, Association of Online Publishers, Periodical Press Association, Emap Connect, Perspective Publishing, PSFK Trends, Guardian Jobs, Bauer Consumer Media, Subscription Marketing Limited, Waterlow Publishing, Perspective Publishing and Clash Magazine.