Marketing & Advertising - Wichita Falls, Texas, United States
Writing copy is a lot like painting. Where art or music inspires emotion, words inspire action. The best copywriters can create a verbal Mona Lisa that motivates the reader to act. They turn browsers into followers, followers into fans, fans into customers, and customers into brand ambassadors. But if you're in an industry where there's a lot of rules about what you can and cannot say, it's kind of like asking Da Vinci to paint the Mona Lisa with one eye covered with an eye patch. It's limiting, and it's difficult to write conversion-optimized sales copy when you have half your toolbox declared off-limits by the state Insurance Commissioner, the FTC, the FDA, the SEC, or any of those other departments of people who make you sad. This is where Antle & Associates leaps to the rescue. Our experience is in creating copy that sells while staying on the right side of the laws and regulations that govern and restrict industries like insurance, finance, legal services, and healthcare. Whether you need content to inform, to sell, to persuade, to build authority, or to build brand recognition, you'll need a copywriter who will keep you out of trouble.