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Our Objective: Appliance Scientific strives to improve consumer's lives by providing step-change benefits in the appliance industry through the application of the scientific method to the process of innovation. Our Business Model: Appliance Scientific utilizes a unique way to improve the risk/return profile of new product development in the appliance industry. Relying on consumer insights about "wish for" benefits to envision new products, Appliance Scientific works under strict confidentiality until research projects become viable products. Investing its own capital to fund product development through the initial safety, reliability and market test phases, Applicance Scientific is compensated through royalty and licensing arrangements with appliance manufacturers on successful products. By gaining broad patent protection on new product developments, Appliance Scientific offers a compelling competitive advantage to its customers -- with minimal up front cost.