Food & Beverages - Ottawa, Ontario, Canada
As the world's most prestigious and luxury spice, Afghan Negin saffron encompasses you in a slightly sweet aroma. A delicate flower that blooms only one week each year, our saffron is harvested mid-morning by gentle hands in the fields of Afghanistan. Ethically sourced. Fairly traded.Our commitment to fair trade and fair pay is central to our brand. By building sustainable rural economic development for the country, growth of the flower has helped break the cycle of war that has ravaged Afghanistan for decades and devastated the country's agricultural sector. Afghan Negin saffron is the needed solution to the widespread illegal growth of opium and its resulting black market, by creating a legal source of income for Afghan farmers.With over 80% of the country's population relying on its rural agricultural economy, our mandate is to work directly and deeply with the roots of the product, including direct connections with our supply management team in Afghanistan to ensure ethical growing as well as a promise to farmers to invest in their communities and help empower women and men who work in the fields.
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