Design - Dibrugarh, Assam, India
Asama came into being sometime in early 2020, as a result of an innate desire to do something for our State, for handicraft and for the environment.Some of the handicraft products of our State have been receiving worldwide recognition, however, there is a long way to go for many other products. Our artisans are skilful and have the potential to place Assam as the leader in many other handicraft products. It was hence envisioned that Asama would support the Government's initiative toward promoting other form of hand made products by introducing contemporary designs, new techniques and marketing channel.We started operations during the pandemic, when the artisans were facing severe fund crunch. We worked with them to make new products, we enabled their products reach every corner of the country and we helped them stand tall and proud. Today each artisan, mostly women, is earning much more than what they used to, and have therefore been able to contribute to their family income in a significant manner.Our artisans can now proudly say that their wares are used all over the country. We convey to them the appreciation we receive from our clients and they are now encouraged to bring more finesse in their work. And Asama has been training and retraining them to help them in this endeavor. We keep introducing designs, technology, material to help them and us become better, stronger and more fulfilled.All our products are made from natural fiber and the raw material is taken from sustainable sources. Our primary material is hyacinth which is a weed and has to be in any case plucked from the water bodies to protect the flora and fauna of the water body. Our products are fully compostable and will in fact contribute to improve the soil structure.Our products are guaranteed to make our users thoughtfully stylish. Stylish, because our products are elegant and chic, and thoughtful because every piece of Asama is a reflection of the concern towards environment and commit
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