Aurélien - www.aurelien-online.com
Apparel & Fashion - , , Netherlands
Aurélien - www.aurelien-online.com Employees
Aurélien - www.aurelien-online.com Senior Management
Aurélien - www.aurelien-online.com Details
Aurélien launched in 2014 with a more value-for-money approach to luxury menswear. With the slogan; "It doesn't matter if you have a big or a small budget, in the end nobody likes to overpay", Aurélien is reinventing the industry. The brands direct-to-consumer, no middlemen, approach allows its products to have a much lower mark-up and be sold at affordable price points.Having initially focused on driving shoes, the range evolved into a full size ready-to-wear collection for men who aspire to distinguish themselves with quality and integrity. The Aurélien world draws inspiration from the romance of the timeless Mediterranean gentleman. The company works with many small ateliers across Italy, which are all family owned businesses. This creates a unique value as within these factories it is local expertise passed down from generation to generation. The factory that produces the driving shoes is third generation. The factory that produces the shirts only has a capacity to produce 100 shirts per week. The knitwear factory only has an output of thirty items per day. "We believe that these are the things that give our products a lot of heart and we realize that this is what our customers love."www.aurelien-online.com
Aurélien - www.aurelien-online.com Technologies
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