- Toronto, Ontario, Canada
B Positive Communications is a growing communications consulting business. B Positive places its focus on the not for profit sector, helping its clients communicate more effectively with their audiences, using proven marketing principles,new technology and a caring approach. The type of projects we enjoy, and most value working on, involve internal and external communications, strategy development, client retention and engagement planning, technology related projects, policy advisory and creative assignments. Where we are most valuable to our clients, is the ability to create and set up new projects and initiatives that were not done before in an organization. For example, we developed business intelligence gathering techniques for an agency, allowing it to gather valuable business information. One of our clients, an agency working under the Centre for Addiction and Mental Health, has asked us to improve their marketing communications. We were able to add value by developing effective, two-way communications practices - enhancing collaboration between the agency and its clients. We launched the project by conducting qualitative research that identified key issues and concerns among agencies. During the process, we developed a strategic communications plan in order to build and establish their brand identity. We would appreciate the opportunity to listen to your current communications needs and hopefully we can find a way where we could be of assistance. Sharon Magor