Bahrain Endurance 13
Sports - Sydney, New South Wales, Australia
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Bahrain Endurance 13 Details
The Bahrain Endurance Team is an innovative concept unparalleled in endurance racing and is the vision of His Highness Shaikh Nasser Bin Hamad Al Khalifa, chairman of the Supreme Council for Youth and Sports and president of the Bahrain Olympic committee. With an all-star stable of athletes including Olympic medalists, world champions, and future stars, the Bahrain Endurance Team will race for key long-distance triathlon titles and promote a culture of health and wellness and endurance sporting excellence across the Gulf region and beyond.The MINC Management Group with Chris "Macca" McCormack at the helm in a consulting and operational level with Shaikh Nasser and the royal family of Bahrain is key in steering the Bahrain Endurance vision. MINC consults on sports properties, sports media, and health and wellness and is the only player in the market that has proof of concept and real success. MINC was able to create the most successful triathlon brand almost completely based on online marketing and turn a sports start-up venture in Asia into a multi-million dollar mecca for sport in the region.
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