Advertising/Marketing/PR - Melbourne, VIC, AU
Baldwin Boyle Group (BBG) provides strategic communications advice to organisations across Asia-Pacific to help them build and protect their reputation with all key stakeholders.An independent consultancy, we work hard to help our clients overcome communication challenges and achieve business goals and value for all stakeholders. How businesses and their leaders act has always been important. With stakeholders and society applying an ever-greater level of scrutiny, the growing influence of their voices cannot be underestimated. As has always been the case, it's about building an environment of deep understanding, trust and integrity with all stakeholders so you can implement your strategy with absolute confidence. We call it building social capital.Social capital is the stock of goodwill that supports or impedes the business' strategy. It helps your business earn public trust, protect reputation and preserve its license to operate. It is not an image. We help you understand the social context in which you operate and the expectations of your stakeholders. We help you articulate your purpose, share your values and explain your strategy. We have been helping businesses build social capital for more than 35 years. We are strategic communications advisors, independent thinkers and problem solvers. Our approach relies on robust analysis of the issues, simplifying the complex, and thinking creatively. We have never been afraid to challenge or be bold. We can help you inspire your people, break new ground, and transform your businesses in sectors as diverse as agritech, aviation, banking, education, energy, health, fintech, food and fibre, logistics, shipping, science, travel and tourism.
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