Beyond Global Markets
Marketing & Advertising - Tel Aviv-Yafo, Tel Aviv District, Israel
Beyond Global Markets Employees
Beyond Global Markets Details
A successful company with national and international portfolio with and grew business by 300% in four years. Responsible for all phases of research, strategic positioning, branding and business development activities resulting in high client satisfaction and retention. Acted as brand representative/spokesperson for clients at industry and special events locally and globally.• Established Global business strategies for Eastern European and Russian companies, developed new global markets primarily in FMCG and CPG categories in USA, China, South Africa, Western & Eastern Europe and emerging CIS (Commonwealth of Independent States). Clients include the largest manufacturers of wheat flour and baking goods in Russia and Romania with a total brand value of +$300M. • Analyzed current market trends and global opportunities enabling business and brand expansion into completely new countries, transforming clients' product and brand portfolio. • Presented briefs and negotiated contracts with local and global research institutes, branding and digital media firms (TNS Global, Nielsen Company, Businesstat-Russia, D&D Research-Romania).
