Entertainment - , New York, United States
Today's technology has allowed consumers a much more active role in everything from designing their sneakers to programming their own radio station. With the sheer mass of personalization taking place today it's not hard to conclude that we are entering an Age of Personalization. Powered by sophisticated technologies and manufacturing efficiencies, we are seeing the Mass Market give way to the Market of One, a world where consumers are in control of the advertising they view, the distribution channel, and, in a growing number of cases, the product design and/or functionality. Everywhere we see evidence of the growing consumer appetite for personalization. At Big Tent Entertainment we have heard the call and embraced entertainment as an area of explosive future growth as consumers demand more personalized entertainment experiences and products. Through our cutting-edge PixFusion software suite we now enable consumers to become part of their favorite comic strip, to insert themselves into their favorite game, or to be a guest on a weekly TV show right from home. It's all possible, and it's here now.
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