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Cost per action provides revenues for publishers whilst enabling advertisers to generate leads. In choosing to build Bitcomo on the blockchain, we aim to make the CPA model more efficient and transparent. Blockchain, the clearest and most elegant anti-fraud solution. Because the entire cycle of exchange from publisher to advertiser is transparent, we can track every click, action and lead and display this process using open, immutable code.In addition to its CPA network, Bitcomo also utilizes a DAO. We aim to create a decentralized self-sufficient community for advertisers and publishers, one where users will be able to interact and conduct business without the involvement of traditional centralized structures.BTCM tokenBitсomo Marketing Token (BTCM) improves the efficiency of digital advertising thanks to its decentralized blockchain system and fast transaction solution. Requests are processed immediately after verification of the generated request. BTCM is a new unit of exchange that operates directly between publishers, advertisers and users in a digital marketplace.Token owners can use BTCM for promotion in our ad network, thus taking advantage of the benefits of the project. They can also exchange the tokens inside the internal exchange platform at any time. The first stage of the project involves us devising a list of ad networks which already have contracts with us and updating our token for purchasing advertising from their ad networks (CPM platforms mostly). This will ensure that the exchange of BTCM token will operate as described as a payment method for advertisers.The token is based on the Ethereum and Waves blockchain.
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