Marketing & Advertising - Rome, Lazio, Italy
Blue Communication is an independent consulting company focused on international brand building and marketing communications consultancy. Founded in 2004 by Giorgio Maresca, Blue is based in Rome (Italy) where it operates as well as in more than 40 Countries, thanks to Comvort international network membership gained since 2007. The objective of Blue is to support Companies to succeed thorough the construction of a strong and original brand image and through marketing and communication actions aimed to develop a longstanding relationship between said brand and its consumers in Italy and abroad. For us in Blue Communcaition, to build a brand means to communicate its personality, its story, its values, highlighting the work of the people involved in its development and the elements which make it unique, compared to competitors. Most of all, it means to support it in the achievement of its goals and to help it to grow in its national or international market. Creativity is the key of our work and we think creativity must be able to guide all the phases of our work, from the strategy development to the delivery of campaign and actions able to reach consistent and measurable results. Nowadays more than ever it is necessary to go beyond the quality concept, to deliver excellence and innovation. In order to do this we have created a close-knit and multitalented team of professionals selected from inside our agency as well as among our partners; a team which shares our vision, our values, our goals, our passion and curiosity in finding new ways to expand the ability of a brand to communicate effectively to its customers and consumers.
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