Public Relations & Communications - Toronto, Ontario, Canada
What I do: Media train spokespeople who want to sound committed, not scripted. Help companies create communications strategies and messages that give voice to brands. Work with leadership teams to manage issues and crisis communications. Position non-profits to thrive in a crowded field of worthy causes. What I believe:"Markets are conversations." - The Cluetrain Manifesto"Communication always makes demands. It always demands that the recipient become somebody, do something, believe something. It always appeals to motivation. " – Peter Drucker
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