Advertising/Marketing/PR - Medford, OR, US
We are a brand experience company. We help clients deliver memorable experiences that make their customers feel good about themselves, and in turn, makes customers feel good about our client's brand.Brand Strategy: we guide our clients in defining exactly what they believe in, the promise they'll deliver, and the personality and voice with which they communicate all that. And yes, while it includes your logo, color palette, and a slogan or two, it's more about integrating all aspects of a client's business—how connected they are to their customers' external needs, internal emotions, and helping them navigate in competitive environments. Customer Experience: we provide experiences that promote brand engagement, expand brand awareness, and grow revenue. We take all the things that drive our clients' passion about what they do and why they do it and shine a spotlight on them. Sometimes it requires coloring outside the lines, breaking a few traditions, and encouraging our clients not to be afraid of expressing their brand opinion. Afterall, every customer's purchasing decision and brand loyalty is rooted in finding a brand that reflects their opinions. We use our own brand of getting down to the heart of a brand. First, we use COLLECTING FIREFLIES™ in which we discovery all the things that light up our clients and put them in a jar. To arrive at a solid brand strategy, we take our clients our own BRANDography, BRANDthropology, BRANDality with our clients' full participation methodologies that make up the foundation for creating a remarkably authentic brand. That's what we call brand magic!
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