Management Consulting - Chicago, Illinois, United States
Digital Marketing & Lead-gen Strategist / Certified UX Professional:As a growth marketer I am driven to create exceptional customer experiences because those experiences translate into financial returns. By analyzing and optimizing experiences throughout brand and product interactions, you and your customers both win.Marketing Capabilities- Digital marketing strategy- Inbound marketing- Lead-gen- HubSpot Marketing (landing pages, blog, workflows/automation)- Nurture campaigns- Web content management (WordPress, SquareSpace, Wix)- Eblasts- Copywriting and copyediting for web and SEO- HubSpot Inbound Marketing Certification (Expires May 2022)- HubSpot Contextual Marketing Certification (Expires April 2021)- HubSpot Marketing Software Certification (Expires April 2021)- HubSpot Sales Software Certification (Expires April 2021)- MBA (2003)User Experience Capabilities / Certifications- Persona development- Customer journey mapping- User testing- Analytics (Google, Hotjar)- User Experience/UX Certification (NN/g; Dec. 2015 and updated Sept. 2019)
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