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CabCom is a visionary new Toronto company, which commenced operations in June 2011, with a bold strategic vision: To create a new urban advertising platform to meet the evolving needs of the communication industry, and to help revitalize the taxi industry in Canada. To date the company has 500 taxi domes installed and interactive digital signage screens inside the taxis. Taxi advertising delivers one of the lowest cost per thousand (CPM) of any media (newspapers, magazines, television, Web), and generates more daily ad impressions than any form of outdoor advertising."Taxi rooftop advertising has an average recall of 97%." Outdoor Advertising Magazine, TACA market research, July/August 2003"Taxi advertising generates brand recall levels 15 times higher than any form of advertising."