Design - São Paulo, State of São Paulo, Brazil
CAPRICORN helps companies adapt and innovate to the challenges ahead. We design products, services, environments, and digital experiences. Following a multidisciplinary team we celebrate the strategic value of research and design. CAPRICORN identifies opportunities for innovation by understanding latent user needs, technology factors, and business requirements for success. Our multidisciplinary team includes specialists in human factors research; social anthropology; fashion marketing and retail; business strategy; industrial and interaction design; spatial and environments design; design validation; and more. CAPRICORN's culture and processes of innovation are based on design consultancy IDEO's celebrated human-centered methodology. Our Brazilian market pulse and strong European experiences - Milan, Munich, and London - makes CAPRICORN the perfect design consultancy to evaluate potential solutions through user observation and iterative rapid prototyping.- We go into the field, where people live, consume and work - We make the end-users' experiences and reality visible to our clients - We discover potentials and test new ideas in praxis - We create valuable change with your product, service or visions - We call it innovation with meaning