Government Administration - Cascais, Lisbon, Portugal
The Cascais Visitors & Convention Bureau is a private association tasked with the international promotion of the most diverse tourist offerings we have, ranging from Leisure to Golf, Business Tourism and Residential Tourism.As the Cascais DMO (Destination Marketing Organization), the association is charged with implementing a destination marketing strategy, strictly abiding by and collaborating with our local players (both institutional and private), with a view to:Granting notoriety and a high quality positioning;Improving the destination's appeal and pull factor;Positioning the destination and the offering associated with it;Promote sales, supporting the distribution of the tourist products associated with the destination through the different channels available, focusing on consumer proximity and ease of access;The support given to organizing and bringing in international events, as well as local entertainment events is also a part of our sphere of action.
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