Market Research - Sydney, New South Wales, Australia
The Centre for the Study of Choice (CenSoC) is a leading research centre seeking to better understand human choice behaviour. We deliver innovative research solutions to our private and public partners. Our researchers are experts in their respective fields, including economics, physics, finance, mathematics, statistics, psychology and engineering. The combination of our diverse cross-disciplinary researchers allows us and our partners to stay ahead of the curve.Many believe that decisions and choices are too complex to be understood, but understanding human choice behaviour creates competitive advantage. In an increasingly competitive marketplace, having an understanding of choice will allow a company to stay ahead of their competitors.