Marketing & Advertising - Scottsdale, Arizona, United States
Chandelier is a full service social media marketing agency that specializes in creative development and branding for boutique size businesses. We are Scottsdale, Arizona based social media marketing and branding agency sans socially awkward tech geeks and underwhelming "marketing" people. Chandelier Communications concentrates on helping companies understand and engage in customer collaboration, social media, and community building. What does that mean, you ask? Well, it means that we take your brand and we humanize it. We make it the life of the party. We make it the "person" that everyone wants to be friends with. The biggest mistake any business can make in the social media landscape is not being a sparkling personality. You should want to be your brand's friend, you should be inspired by what you have to offer because if you aren't, no one else will be. And that's where we come in. Our job is to eliminate the guess work from the equation, facilitate communication, and inspire real life conversations between you and your clients. Plain and simple. But don't just take it from us…A case for branding: 75% of buying decisions are based on emotion.A case for defining a niche: 20% of your customers will deliver 80% of your revenues.A case for a glimmer of personality: When AskJeeves.com launched in 1996, the brand was represented by a logo depicting a proper English butler. In the pursuit of concision, the company name later was shortened to Ask.com. Jeeves was fired from logo duties in 2005.Four years later AskJeeves still had a brand awareness of 83 percent, compared to Ask.com's 72 percent, and the butler was brought back into service. The lesson? Celebrate rather than suppress what makes your brand different.Um... Did you know that a P.S. is 10 times more likely to be read than any other text in your sales letter?