Cosmetics - Los Angeles, California, United States
From our provocative name to our extra AF personality CHOLAS X CHULAS is not your tia's beauty brand. We are a first generation Latinx beauty brand, born and raised in Los Angeles. We are fluent in spanglish, we make our own rule own rules, and smash all stereotypes. CHOLAS X CHULAS is an in your face celebration of Latinx beauty and culture. Our beauty ethos is self-expression versus makeup trends that cultivate a pipeline of novelty beauty products that take badass to the next level. CHOLAS X CHULAS also thrives as a liaison bridging the cultural gap between the US and Latin America by showcasing people, places, and alternative lifestyles from opposite sides of the border. Thus creating a beauty brand and platform that goes skin deep. Our social media stems from real-life experiences, operating between Los Angeles, California and Mexico City we share a non-bias, inclusive view of the world with a Latinx filter.
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