Market Research - Paris, Île-de-France, France
ChristianGatard&Co combines 3 elements to make market research and forward-planning more relevant than ever: experience, youth and anticipation. Creative Market Research:Our methodologies are pragmatic. Our perspective on things is intergenerational. Our approaches are transcultural. Our experience is international. Thanks to innovative protocols, interactive and creative moderation, image studies and product and communication testing in context, co-creative blogs… our qualitative research projects help understand the present times, right now. To stay a step ahead of the future!Forward-planning: Our interactive conferences offer a new approach to forward-planning that mixes culture and legend. They are upbeat and inspiring, at the crossroads of market research, forward-planning and curiosity. They illuminate the depths of history, allow for the interrogation of myths, move you and help pinpoint our place in the immediate and long-term future.We accompany companies through BtoB, BtoC, CtoC, in all areas and industries: luxury, fashion, mass distribution, food, wines and spirits, tourism, services, mobility, mobile telephony, bank-insurance, pharmacy, Internet, high technology, agriculture, social, art and culture…Christian Gatard is a sociologist, essayist, forward-planner and expert in group dynamics and creativity. His thirty years' experience in the field, his books and his numerous speaking engagements help us understand the ongoing evolution of the world. Valentine Gatard embodies the pertinence and impertinence of the Y generation, with the technological know-how of a digital native and the sociocultural intuition of a global citizen.
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