Market Research - , California, United States
CJF Resources provides the pharmaceutical and healthcare sectors and their partners with information and services tailored to support their specific and increasingly expanding role in healthcare management.Services of CJF Resources include:(1) Secondary information searches and data analysis • sources could include but are not limited to: IMS, Brogan, Statistics Canada, CIHI, Health Canada, Provincial Health Departments, WHO, AC Neilsen, Company and Institution websites, NGOs, Scott's and CHA databases • data are collected and analyzed, and recommendations are provided in a formal written report and/or presentation(2) Supplemental support • personally provides hands-on support to marketing and related teams • support is provided in any single entity of a research or marketing project such as database design, data entry, tabulation, manipulation, charting and/or analysis. Product and/or market performance tracking and market reviews for marketing plans are some typical services. • uses MS Word, Excel, PowerPoint and Access, as well as SPSS. • will temporarily relocate to client premises as necessary(3) Qualitative and quantitative primary marketing research • identifies marketing issues including: medical and public opinions and practices, product characteristics, demographics, marketing and promotional activities • provides a full service including: recommendations regarding methodology, sample and study design, questionnaire or discussion guide preparation, respondent recruiting and interviewing, data tabulation and analysis, and report and presentation preparation