Publishing - Vitrolles, Provence-Alpes-Côte d'Azur, France
Media solutions for B2B communication Most markets have their own natural rate of expansion, but at Cleverdis, we work towards adding a supplementary growth factor. How? By giving buyers the kinds of communication tools that favour a more intelligent purchasing process. A well-informed buyer is less likely to hesitate. Thus, the decision-making process is accelerated. A well-informed buyer is also more likely to buy more or to buy up, as they understand the benefits. We therefore place at the disposition of these buyers the kind of "information intelligence" that will facilitate their purchasing process:• Official show dailies: Cleverdis applies its philosophy of Information Intelligence to trade shows, including IFA (the world's premier Technical Consumer Goods trade show), ITB Berlin (the world's premier travel and tourism trade show), IFTM Top Resa Paris (France's premier travel and tourism trade show), Fitur Madrid (the Latin world's premier travel and tourism trade show), Vinexpo Bordeaux (the world's premier wine and spirits trade show) and Vinexpo Hong Kong (Asia's premier wine and spirits trade show). • SMARTreport: Cleverdis publications destined to inform members of the trade and sales channels of the latest trends and solutions available on the market. • SMARTguides: Custom guides for specific clients, product groupings or topics. Examples include the Microsoft SMARTguide to Tablet PCs or the European Travel Commission's SMARTguide "Travelling in Europe". • SPECIALreports: Custom reports for specific clients – on product categories or topics that are either new or difficult to explain, where simple product brochures are insufficient, and where it is useful to have an "external" point of view. These highly structured mini-publications have been commissioned over the years by numerous clients, including the likes of Samsung, LG, Sharp, Sony, Microsoft, Intel, Alcatel Lucent, Panasonic, Schneider Electric, Accor (Pullman)...
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