Commerce.Asia Accelerator
Management Consulting - Kuala Lumpur, Federal Territory of Kuala Lumpur, Malaysia
Commerce.Asia Accelerator Employees
Commerce.Asia Accelerator Details
In November 2019, CB Insights published a report that analyzed the failure of 101 startups. From the common patterns that analysts observed, we learned that 42% of all failures were attributed to the LACK OF MARKET NEED.In other words, of every 5 startups that are hustling their way to be the 'next big thing', 2 are doomed to fail because of product-market mismatch. Despite the wealthiest funding pockets one startup has, investing in top-notch resources be it world-class talents or cutting edge technologies may not result in market traction if the product is being materialized 'in a vacuum' - remember how Google Glass failed?Paying heed to this common pitfall, Commerce. Asia Accelerator (CAA) was then established. First of its kind in Southeast Asia region, CAA is deviating from the conventional accelerator program that typically focuses on product development, and instead rolling out a market acceleration program that has shifted the north star to help businesses achieve PRODUCT-MARKET FIT. This accelerator program will start off with a 2-day training course that is exclusively arranged for your organization, and followed by a 3-month hands on coaching program to be guided by our instructors so that you could apply the methodology on the real life scenarios. Leading by our Silicon Valley-trained instructors, along with tested methodological training that has been deployed across hundreds of startups worldwide, universities and world leading startup accelerators, we set our goal to be the trusted partner to fully realizing your product-market fit potential.
