Internet - Washington, DC, US
CommuniGift allows children, encouraged by their parents, to celebrate their own birthday by providing a special birthday experience for a child in need. Through integration with online retailers, we recreate the experience of donating a product offline in just a few clicks. CommuniGift caters to the majority of parents—73% of whom prefer digital birthday invitations—by providing a streamlined e-invitation process with a focus on charity. With $4.5bn spent each year by party guests, CommuniGift reduces the material waste that has become a centerpiece of 21st century birthday celebrations.