Marketing & Advertising - Borehamwood, England, United Kingdom
Connect98 is a highly innovative service that will help merchants of all types generate loyalty and increase footfall. Connect98 offers a unique method for retailers, hotels, restaurants, sport venues etc. to gather customer data, specifically mobile phone numbers, at point of sale. This is done via an attractive, branded kiosk sitting next to the till, on reception or handed around with the PDQ machine in a restaurant at the end of a meal.Once a number is entered, customers immediately receive an SMS text message welcoming them to the scheme. Merchants can then use this data base of their customer mobile numbers to market to them via text messages. Unlike on-line voucher schemes, merchants are at liberty to send special offers when they want, without giving up significant chunks of revenue when they do. Connect98 can be used as a loyalty scheme, rewarding customers for repeat business. It can be used to notify a client base of booking voids and advise on special offers or deals. Most of all, Connect98 is an effective communication service for letting your customers know what is going on and when.Research has shown that 98% of text messages are read within 15 seconds of being received and text's which include a call to action enjoy a greater than 30% response rate. Compare that to email, Facebook and Twitter and quite frankly it is a no brainer.
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