- , ,
Insights Into Consumers and the Companies Who Serve ThemConnecting the dots…Strategist, project manager, solving unstructured problemsto generate revenue growth and cost-savingsSuzanne Barry Osborn, president, serves as the visionary and leading strategist for the Institute. Osborn previously served in roles as the Director of Knowledge and Director of Marketing for KPMG's Consumer Markets division. Ms. Osborn left the corporate world to follow her passion about consumers. Realizing first hand that there is a huge gap between what consumers want and what companies think that they want!The Consumer Trends Institute was founded in 1999 with the mission to help executives understand consumers and what innovative companies are doing to increase their share of the consumer's wallet. The founders' experiences in the industry led them to the concept of creating an Institute that focused on the linkages between the needs and wants of consumers and Corporate America's desire to better serve their customers.